Vow strengthens its leadership team and refines its organizational structure 

Vow has strengthened its leadership team and updated its organizational structure to align with the company’s business segments.  The changes are a natural next step in strengthening accountability, clarity of ownership, and efficient execution across the group. 

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Executive Management Team 

Vow’s Executive Management Team now consists of: 

• Gunnar Pedersen, Chief Executive Officer (CEO) 

• Cecilie B. Hekneby, Chief Financial Officer (CFO) and Head of Investor Relations 

• Per Carlsson, Chief Technology Officer (CTO) 

• Malena Morsbach, Chief of Staff (CoS) 

• Ivar Homme, EVP Maritime Solutions 

• John Ivar Johannessen, EVP Industrial Solutions 

• Michael Taylor, EVP Aftersales  

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Three Business Units with clear ownership 

Vow is organized into three Business Units: Maritime, Industry, and Aftersales. Each Business Unit is a dedicated Profit & Loss unit, led by an EVP with clear P&L ownership, responsibility for performance, and implementing the strategy.  

This structure reflects how Vow reports its segments externally and strengthens accountability and focus internally, while enabling clearer prioritization and operational efficiency. 

Corporate functions will continue to support the group, with Finance as a group function under the CFO and Technology under the CTO, alongside other shared support functions.